Customer Views on Retail Choice
Customer Papers
Customer Testimonials
Case Studies
Customer Papers
“Hearing from Electricity Customers”
Why Customers Like to Choose Their Electricity Supplier
June 2006
“California Retail Choice Success Stories”
Federated Department Stores and the California Retailers Association underscore
the savings and services available from retail choice opportunities in
California
June 27, 2005
“Competition: Powering the New Jersey Economy”
Lenox China and the NJ Large Energy Users Coalition explain the benefits of
retail electric competition in New Jersey.
June 27, 2005
“Choices, Flexibility, and Partnership: A Menu for Savings in Texas”
The benefits of retail choice in the Texas market are explained by large
customers within the Texas Medical Center buying power in aggregate.
June 27, 2005
Customer Testimonials
“Customer choice and a rich array of service options can be achieved by allowing
and encouraging retail competition. Retail competition promotes innovation,
efficiency, choice, and higher satisfaction, all while reducing costs.”
- Bay Area Economic Forum on Reinstituting Customer Choice in California
“We’re a large user of electricity with very sophisticated energy needs. Retail
competition has paid off for us, because it gave us the opportunity to shop the
market for a supplier who could understand our unique challenges and then
structure a procurement strategy that's tailor-made for us.”
- J.L. Lewis, TXI, Strategic Energy Customer in Dallas, TX
“Sugarloaf USA in Maine is one of the largest ski resorts in New England. With
NewEnergy, Sugarloaf USA found a partner that could customize an energy plan
that keeps the ski lifts going up while the electricity bills go down. Now
Sugarloaf USA is an educated energy consumer, making its own decisions on how
and when to buy electricity. That keeps its costs down and its slopes packed,
which strengthens the local economy.”
- John Diller, Chief Operating Officer, Sugarloaf USA
“The School Pool initiative allowed Ohio public school districts to use their
collective purchasing power when electricity customer choice started in January
2001. Virtually every school district that switched away from the utility to a
competitive electricity supplier in Ohio selected Strategic Energy, and first
year savings at the Ceiling Price exceeded $2 Million. School districts also
received an additional 24% average savings above the annual baseline level via
energy management activities.”
- Ohio School Pool
The FleetCenter uses a significant amount of power-with demand often
unpredictable due to major events and teams’ fluctuating schedules. Our contract
brings us great peace of mind and helps manage costs via customized energy
solutions for us and ultimately leads to significant savings."
- John Wentzell, FleetCenter GM
“Today I am pleased to announce that the Department of Energy will purchase
electricity generated from renewable resources to power roughly 17% of our
electricity needs at DOE Headquarters, including our Germantown facilities. Our
new contract calls for an annual purchase of 6 million kilowatt hours, roughly
the amount of electricity needed to power 600 homes each year.“
- Former DOE Secretary Abraham
Case Studies
Kinko’s
In April 2003, Dallas-based copy center and business service giant, Kinko’s
announced that 57 Kinko’s locations in Texas switched to green power in an
agreement with a leading competitive retail supplier of electricity Kinko’s
already purchases green power at more than 210 branches in 13 states for an
estimated 13.7 million kilowatt hours per year. “Caring for our communities and
the environment is one of Kinko’s core values,” stated Glenn Shiroff, operations
director for Kinko’s. He added that this latest purchase, “helps us fulfill that
promise by increasing our green power purchases throughout the great state of
Texas. We also expect to see a measurable drop in our annual energy bills, which
great news for any business!” With more than 70 percent of its stores in Texas
buying renewable energy, Kinko’s now purchases green power at more branches in
Texas than in any other state.
RM Crowe Company
RM Crowe, a Dallas based real estate investment company, became a Strategic
Energy customer in early 2002. The company realized immediate savings, coupled
with long-term budget certainty, through a fixed price from Strategic Energy.
Total annual savings off the Price to Beat were nearly $1,300,000. Furthermore,
Strategic Energy helped shave an additional $150,000 off their bill through its
real-time energy management expertise. “Choosing a competitive supplier to
manage our electricity needs has proven to be a wise investment,” said President
and CFO Barbara Erhart.
Boston University
Bill Costa, Director of Energy Administration and Operations at Boston
University states: “It has been a pleasure working with NewEnergy’s professional
staff who have provided technical support to the University. In fact when we
first began, NewEnergy’s professional team worked with Boston University to
develop an electronic transfer process for receiving and paying invoices for
over 700 accounts monthly, a process that is economically beneficial to both
NewEnergy and Boston University. ”
Major Prime Plastics, Chicago, IL
Major Prime has large energy requirements associated with their packaging
process and because of this, deregulation was an ideal opportunity for them to
save money on energy and improve their energy strategy. Major Prime believes
that the deregulated market and, specifically, deregulated suppliers can offer
businesses like theirs with a higher level of savings and efficiency. This
allows them to focus on their business and continue their high level of
achievement and success.
The Art Institute of Chicago
The Institute began searching for a new supplier in late summer 1999 and signed
with NewEnergy in October of that year. An Institute spokesperson cites the
potential for competitive pricing as the key to the Institute’s decision to
participate in the open marketplace. However, he also noted that the personal
relationships he has with many members of the NewEnergy team have resulted in
straighter answers on energy questions and quicker results on requested
information or materials. “I appreciate the attention we get from the people at
NewEnergy. We traditionally haven’t enjoyed such service from our other utility
suppliers” he adds.
Texas Electric Choice Brings Renewable Energy Options
Mary Thomas became part of history when she signed up for a new electric
provider as part of the Electric Choice pilot program in Texas last summer. For
the first time in over a hundred years, Texans have the ability to choose from
several different electric providers. Ms. Thomas started the decision making
process by researching her options through websites, phone calls and events. In
the end, she decided to go with Green Mountain Energy Company and signed up for
their 100% pollution free electricity.
“I chose Green Mountain Energy because the electricity they offer is coming from
clean, nonpolluting wind farms. After exploring the options I knew this is the
right way to go.”
Even though Green Mountain Energy’s electricity costs a few dollars more a month
than typical system power, customers like Ms. Thomas are making the switch to
clean electricity and the Company is reporting record breaking sales in Texas.
“We’re going to pay now or we’re going to pay later,” Ms. Thomas declared. “We
need to realize that our electricity choices do have an environmental impact.”
Customers in Texas began getting switched to new providers last summer as the
pilot program kicked off. The full market opened to competition on January 1,
2002 and as of April over 240,000 customers have signed up for a competitive
retailer. Other companies in the market are bringing new benefits to customers
as well. Lower prices, the promise of improved customer care, and new products
are just a few of the new options.
“I think customer choice is a great thing for Texans,” said Ms. Thomas. “The
days of the monopoly utility are over…customer choice is here to stay.”
In addition to being a Green Mountain Energy customer Ms. Thomas sits on the
Denton County Environmental Task Force, which was designed to address clean air
issues. She is an active member of several wildlife and environmental groups.